UNLOCK THE FUN FOR BACK-TO-SCHOOL AT WESTFIELD FOX VALLEY

Westfield announces its 2013 Back-to-School consumer
experience. Westfield will be the one-stop-shop for parents and kids to
get all the latest in fashion, style and accessories; the smart way to kick-off
the new school year with fresh supplies and the latest technology; and a fun
way to meet up with friends, attend special events and win prizes online,
in-center and in-store.

Beginning in August, the
Westfield back-to-school campaign will take place on the weekends at 10 centers
across the country, including Westfield Fox Valley. The campaign will come to
life amidst a set of oversized, colorful school lockers, designed for unlocking
prizes, showcasing retailers’ merchandise and revealing surprises. For four
(and some centers, eight) consecutive days, shoppers will have a chance to
“unlock” combinations of must-have items, and enter to win daily prizing both
online and at the participating center. Daily winners who open the locker by
texting their Center’s special code to ‘51515’ can win an iPad Mini and other
great prizes.

Westfield Fox Valley will be offering a bevy of on-site
activities, including: a Get Ready for School Bash with magic shows,
sidewalk chalk crafts, and free haircuts, a BTS Fashion Show featuring model demos
and style tips, and a Back-To-School Expo with a DJ performance and the latest
and greatest in back-to-school activities. Westfield Fox Valley will also be
hosting their August WFamily Fun Days Event where kids have story time and make
fun crafts for back-to-school.

For more information and updated information on Westfield’s
back-to-school activities, promotions and services, as well as
information on entering the back-to-school Facebook contest, visit www.westfield.com.